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Blizzard Begins Digital Distribution of Games

By AlbenoEpiX - 6th May 2008 - 06:19 AM

In light of the slew of speculative news stories regarding Blizzard’s activities of late, this update may prove to be refreshing given that its substance is not entirely composed of inference.

Blizzard Entertainment has, as of today, entered the realm of digital distribution. While some of Blizzard’s more hardcore followers may be displeased to learn that only a selection of titles from Blizzard’s library are currently available for download, (namely: Warcraft 3, Frozen Throne & the Starcraft Anthology) they need not fret, as a customer representative has confirmed Blizzard’s plans to introduce more titles to their distribution service over time.

For those of you that have yet to be acquainted with Blizzard’s premium RTS titles, this is the perfect opportunity to do so. If on the other hand, none of the aforementioned games tickle your fancy, you may nevertheless wish to register an account on Blizzard’s online store, given that registration automatically enters you into the ‘Blizzard lottery’ which provides you with a chance of participation in upcoming betas. This incentive may seem all the more appealing with Blizzard’s highly anticipated Starcraft 2 currently in development, as the release of a beta for this game is not a matter of if, but when.

As of now, Blizzard’s online distribution service is certainly no Steam, however it is still early days and Blizzard may yet surprise us with further plans for their online store.